Experience More Wow

Quantum Matrix Technology Pro

Ultra-fine contrast in 8K that brings out hidden details

Witness unimaginable details expressed in both the darkest black to the purest white with 1.5x more lighting zones than regular Quantum Matrix Technology.

Neural Quantum Processor 8K

AI-powered 8K picture completed by 20 multi-model neural networks

Brilliant 8K AI Upscaling completed by 20 different neural networks ensures you feel the full power of 8K. Automatically learning scene-by-scene, it optimizes any viewing condition and improves your content.

Infinity Screen

Beyond all boundaries

Push your viewing experience to the limit with nearly invisible bezels that removes any distractions so you can get a more immersive viewing experience.

Dolby Atmos®

Dolby Atmos experience with top channel speakers

Samsung’s top channel speakers and Dolby Atmos deliver an incredible audio experience that will immerse you inside the action with multi-dimensional sound.

8K Resolution

See details within the details

Feel the power of every frame with 33 million pixels at ultimate clarity with a resolution four times that of 4K.

Neo Quantum HDR 8K Pro

An extraordinary 8K viewing experience perfected with lifelike colours and contrast

Take your viewing experience to the next level by experiencing a magical blend of 8K resolution, lifelike colours and ultra precise contrast. Enjoy ultimate picture quality with brighter brights, darkers darks and extraordinary colours, all powered by Neo Quantum HDR 8K Pro.

Anti Reflection

Minimal glare to reduce unwanted distractions

Our critically acclaimed Anti Reflection technology allows less distractions from reflecting light from any seat in the house, which means you can lose yourself in the latest blockbuster.

Real Depth Enhancer Pro

Enjoy 3D-like and realistic images inspired by the human eye

Real Depth Enhancer Pro detects areas where a person's eye would typically focus and enhances the depth accordingly. It precisely optimizes numerous blocks of mini LEDs and increases foreground contrast so you can enjoy 3D-like and realistic pictures at home.

PANTONE Validated

Enjoy authentic colour validated by PANTONE, only on Samsung screens

As a trusted symbol of colour fidelity by industry experts, ‘PANTONE Validated’ provides validation on accurate expression of 2,030 PANTONE colours and newly added 110 skin tone shades. This is the world’s first TV product to receive PANTONE validation. Now you can enjoy an accurate, comfortable watching experience.

EyeComfort Mode

Intelligent picture optimized for your eyes

The brightness and colours of your display are automatically adjusted following local sunset and sunrise times, making it easier to unwind and rest.

Auto HDR Remastering

Enjoy near-HDR picture quality even with SDR content

Transform SDR content into near-HDR quality by using deep learning algorithms. By learning the differences between SDR and HDR, the algorithms convert SDR content into near-HDR quality with brighter highlights, more vibrant colours and clearer details.

Attachable Slim One Connect

A clutter-free solution that attaches to your TV

Whatever your installation environment, Attachable One Connect helps you to minimize cable clutter.

Infinity One Design

The beauty found in minimalism

Enjoy an elegant immersive viewing experience. This gorgeous Infinity One Design will take you to the next level with its slim profile.

OTS Pro

Dynamic sound that tracks action from all corners

Immerse yourself deeper in sound with OTS Pro that tracks action from all corners of your TV, including the center, without missing any audio clue.

Adaptive Sound Pro

Experience sound as the creators intended

Adaptive Sound Pro optimizes sound considering characteristics of both the room and audio content. Experience improved voice clarity and vivid yet balanced sound just as the creators intended.

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.

Smart Hub

Discover our favourite content in one place

Optimize content curation and discovery, so you spend less time searching and more time streaming movies, games and shows you love.

SmartThings

Your best home butler

Let SmartThings detect, connect and display all the devices present around your screen. With built-in hub, now you can fully enjoy enhanced connectivity without additional devices. Also, intuitively see and simply control devices at a glance with Samsung’s unique 3D Map View UI. In addition to this, utilize your screen as an IoT sensor to care for your loved ones and expand your TV’s role to managing your home.

Gaming Hub

Where gaming comes together

Save time and speed up the game selection process with Gaming Hub that grants access to your favourite cloud & console games as well as standalone apps.

Motion Xcelerator Turbo Pro

Exceptional gaming experience with 4K 144hz

Innovative 4K 144hz feature of Motion Xcelerator Turbo Pro delivers peak performance, creating consistently crisp visuals and blazing fast speeds.