Designed to blend in seamlessly like a real picture frame

Modern Frame Design with Wireless One Connect

With a sleek, minimalist design, The Frame Pro is a masterpiece in itself. It also connects wirelessly to other devices, so you can adjust your setup and rearrange your room to your liking.

Reimagine your space with more freedom

Wireless One Connect

Simplify your interior design with an omnidirectional wireless solution. Plug your devices into the Wireless One Connect, which can seamlessly transmit signals to The Frame Pro from any direction — even when placed up to 10 meters away from the TV.

* 4K 144Hz uninterrupted wireless transmission is possible when the TV and Wireless One Connect are placed within a distance of 10 meters (or 33 feet) in the same space. Wireless performance may vary depending on the environment (including type of walls and furniture).

** Operating distance can vary depending on the usage environment.* Wireless One Connect may not work well if there is an obstruction, such as a wall, hindering its connection to the TV within your home.

*** Wireless One Connect may not work properly if placed inside a closed metal cabinet.* TV and Wireless One Connect require a separate power connection.

A flush fit to the wall

Slim Design / Slim Fit Wall Mount

With a slim profile, The Frame Pro can be mounted near flush to the wall to look like a real painting.

* The distance between the wall and TV may vary depending on the wall type and installation method.

Tailor to your space with customizable bezels

Customizable Frame

Style The Frame Pro to your taste with customizable bezel frames. Find the colour that best complements your space or the artwork on display among the available options. Then install with ease by snapping the sleek magnetic bezel onto the sides of your TV.

* Customizable Frame sold separately. ** Supported Customizable Frame lineup may vary by country.

Find the right height for your space

Height Adjustable Stand

The Frame Pro can easily be made to fit your home setup. With the adjustable TV stand design, you can set the TV to your preferred height and make room for a soundbar and other devices as needed.

* Supports The Frame Pro 43-85" models. Height Adjustable Stand is not supported on The Frame 32" model. ** The height adjustment range is 25 mm.* Installation layout may vary depending on TV size and soundbar type. *** The image depicts The Frame Pro 85" model.

TV when it's on. Art when it's off.

Art Mode with 240 free pieces available each year

When turned off, The Frame Pro transforms into a showcase of art instead of a black screen. Find the right piece to display from the Samsung Art Store’s wide selection of artwork from renowned galleries, including 240 free pieces available each year.

* Requires Wi-Fi and login to Samsung Account. A subscription is required to enjoy all the art from the Art Store. ** Offers 20 pieces of artwork refreshed monthly through Art Store Streams.

World-famous galleries in your living room

Art Store

Curate your personal art gallery and display it at home. With over 3,000 options from world-famous artists and institutions in the Art Store, you can easily find the right pieces to show off your style. Plus, you’ll get the first 2 months free if you sign up for a monthly subscription.

* The ‘2 months free’ offer applies only when signing up for a paid monthly subscription.

Access 240 free artwork annually

Art Store Streams

Discover new favorite pieces and display them for free. With Art Store Streams, you get a carefully curated collection of 20 artwork from leading artists and institutions every month. The selection is constantly updated based on a certain theme, so it's easier than ever to explore the world of art.

* Availability may vary by country.

** The time at which the 20 artwork are delivered each month may vary by region.

*** The timing and frequency at which the artwork are delivered may vary by region.

**** The number of free artwork delivered is subject to change without notice.

Where your artistic journey begins

Art Home

Expand your creative palate with ease and convenience. Dive into expert art curations, regularly updated so you can constantly discover more. Art Home is more than just a gallery — it’s your personal gateway to a world of creativity and inspiration.

* Art Home UI may vary by region and is subject to change without notice.

** Though the curations are updated regularly, the updates for the selection of available artwork may vary.

*** Studio Stand sold separately.

Frame your most-loved moments

My Photo

You can easily upload and exhibit your own photos or a new family portrait from Google Photos in your home on your TV and Smart Display. Simply send your photos to The Frame Pro via SmartThings for easy display.

* Wi-Fi, Bluetooth or other Internet connection, compatible Android or iOS device and SmartThings app required.

Brightness Sensor

The Brightness Sensor detects ambient light and auto-adjusts the screen's brightness and colour tone to retain the artwork's original look. It even adapts to changing light conditions, so you can enjoy the same pristine look regardless of the lighting in your room.

Motion Sensor

With a motion sensor, The Frame Pro detects when you’ve entered the room and automatically turns on to display your artwork. When it detects that you've left the room, it'll switch off to save energy.

Mat Canvas

Customize The Frame Pro even further with a range of matting options. Choose from 5 mat layouts and 16 colours to find the combination that makes your art look more realistic.

Elevate your TV viewing with brilliant visuals

Artful Picture Quality with Neo QLED

Immerse yourself in superb Neo QLED picture quality when watching TV. Quantum Mini LEDs combined with real Quantum Dot technology bring every image to life on your screen with brilliant colour, incredible depth and ultra-precise contrast.

Enjoy what's on, not the reflections

Matte Display

Don't let sunlight or reflections from nearby lamps interfere with your viewing experience. With Matte Display, you can clearly see what's on screen, and appreciate the textured details of the art as they were meant to be. Enjoy the art as the art, the TV as the TV.

* Based on testing standards set by UL, i.e., UGR<10 for reflection glare, UGR<22 for discomfort glare, UGR<34 for disability glare.

Enjoy ArtfulColour validated by PANTONE

Pantone Validated - ArtfulColour

Meet fully authentic colour representation, validated by PANTONE. The Frame Pro reproduces the rich and diverse colours you would see in gallery lighting, made to look realistic with the matte texture of the canvas.

* Validation for TV colour accuracy that expresses the same colour under standard light source (D65 based) with paper texture.(Error within ΔE ≤ 3.0 level that a person cannot feel colour difference)

Experience 4K with richer colours and more nuanced details

Neo Quantum HDR

Enjoy richer and more accurate colours in 4K resolution. You can also appreciate more nuanced details, thanks to deeper contrast realized by the HDR10+ tone mapping that dynamically adapts to the characteristics of each scene.

* The range of Quantum HDR luminance is based on internal testing standards and is subject to change according to viewing conditions or specifications.

Experience sharp and accurate contrast

Quantum Matrix Technology Slim

See all the details with Quantum Matrix Technology Slim, which precisely controls all Mini LEDs. This innovative backlighting technology delivers sharp and accurate contrast.

Samsung Vision AI meets The Frame Pro

Samsung Vision AI

Enjoy new features with Samsung's Vision AI, now in The Frame Pro. This next-level intelligence allows your TV to better recognize and adjust to your needs, delivering a variety of new opportunities for entertainment.

Our most advanced AI-powered 4K processor

NQ4 AI Gen3 Processor

Powered by 128 AI neural networks, this AI processor enhances your picture and sound to superb heights. Enjoy the best 4K TV experience, whether you're streaming OTT services, playing your favorite video games or watching live sports.

* Viewing experience may vary according to types of content and format. ** Upscaling may not apply to PC connection and Game Mode.

Easily spot moving objects and text

AI Motion Enhancer Pro

Our AI processor smooths out and sharpens motion, so you can see moving objects and text far more clearly. Watching live sports and fast-paced action has never been easier.

* Viewing experience may vary according to types of content and format.

Make your own mood-matching wallpapers with AI

Generative Wallpaper

Choose keywords for the ambiance you want, and let AI work its magic. Your TV will generate beautiful, one-of-a-kind images that can change the atmosphere of your home.

 * The number of attempts allowed per day may be limited. Samsung account and internet connection required. This feature must be activated through the "generate wallpaper" tab in your TV's menu.